These days, WordPress is one of the top places to design and host a website. With its easy to use templates and great metrics for analytics, it’s no wonder why it’s so popular. If you are operating a B2B through WordPress, you have already probably taken advantage of some of WordPress’s great built in features. However, the following must have WordPress plugins will take your web game to the next level!
1) YOAST SEO
If you haven’t heard of Yoast then you probably shouldn’t even be operating a B2B. Whether you use the software or not, Yoast is a great source for information about SEO, PPC, and everything needed to make the most out of your online platform.
The Yoast Plugin is absolutely essential. It measures your SEO data and helps you appear higher in page rankings so your business comes ahead of others.
2) W3 TOTAL CACHE
W3 is another great tool for SEO and great to have in your arsenal. But it’s real strength is at speeding up websites. This is particularly important for media-heavy sites with a lot of photos and videos. It helps pages load and render faster so your target audience can engage with your content quicker, which is one of the most crucial components of conversion.
3) REDIRECT
Redirect is free plugin helps you manage redirect errors along with making it easy to add redirects for 404 errors. You want people to easily get back to your site and back on the right track. It also keeps track of all errors so you can see if where there might be a pattern. You can manually add redirects for any potential hazards you might spot ahead.
4) GOOGLE ANALYTICATOR
Understanding your analytics is the best way to make your website more effective. You can efficiently track your website traffic sources, popular content, conversion rates and see what is working and what isn’t. There are many plugins out there, but Google Analyticator is a great first step.
It is fairly simple and is basically just a way for you to see Google Analytics in your dashboard so you don’t have to pop back and forth between windows. Best of all, it’s also free.
5) LEADPAGES
Unfortunately, not everything can be free. And this one pays for itself. For $37 a month, you can use the incredible services of Leadpages which creates and hosts leadpages. This means higher traffic flow and conversion rates for you.
It has a huge range of services and a wide variety of built-in templates so you can easily create the best page for your B2B. With built-in statistics and testing, you can really tweak your strategy for the results you want.
5 GREAT APPS FOR YOUR B2B SUCCESS
With so many options out there, choosing the best one for you B2B can be quite a challenge! However, with these top 5 must have WordPress plugins, you will be set to get down to some serious business and really take advantage of all that having a great website can do for your B2B!
